Binding: Paperback
Description: A deep dive into a success story in African business development this book provides a multi - layered perspective on the realities of doing business in Kenya. The book's detailed information about the economic social technological and cultural dimensions of Kenyan society enables a greater understanding of the major issues affecting business development and actionable recommendations clarify the possible paths to starting and developing a business venture in Kenya. Given Africa's heterogeneity it cannot be perfectly represented by one country. Still Kenya closely mirrors Africa's major economic trends and cultural values: understanding Kenya's business landscape provides invaluable skills to do business throughout Africa. Businesspeople policymakers investors students and scholars will value this book's in - depth first - hand knowledge to help them make informed decisions about doing business in Africa or Kenya specifically.
Title: Doing Business In Kenya Opportunities And Challenges
Author(s): Onchoke Charles M
Publisher: Taylor & Francis Ltd
Barcode: 9780367557669
Pages: 174 Pages, 3 Line Drawings, Black And White; 18 Halftones, Black And White; 21 Illustrations, Black
Publication Date: 2/21/2023
Category: Sales & Marketing